Social Media Manager

theResume.io

Date: 2 weeks ago
City: Sydney, New South Wales
Est. A$141,642 - A$165,464 / yr
Contract type: Full time

3–7yrs

Experience

May 16, 2026

Deadline

15skills

Required

About the Role

We are seeking a creative, strategic, and data-driven Social Media Manager to strengthen and grow our brand presence across key social platforms. In this role, you will develop and execute engaging social media strategies that build awareness, deepen audience connection, and support business goals through compelling content, community engagement, and performance optimization.

The ideal candidate combines strong storytelling instincts with analytical thinking and a solid understanding of platform-specific best practices. You will collaborate with marketing and cross-functional teams to plan campaigns, manage publishing calendars, monitor performance, and continuously refine our approach based on insights and trends.

Key Responsibilities

Develop and execute a comprehensive social media strategy aligned with brand goals, audience needs, and campaign priorities.

Create, curate, and publish engaging content across Instagram, TikTok, LinkedIn, Facebook, and Twitter/X, tailoring messaging and format to each platform.

Manage social content calendars and scheduling workflows using tools such as Hootsuite, Buffer, or Sprout Social to ensure consistent and timely publishing.

Write clear, compelling, and brand-aligned copy for posts, captions, campaigns, and community interactions.

Partner with design, content, and marketing teams to produce visually strong social assets and maintain a cohesive brand voice.

Monitor, analyze, and report on social media performance metrics including reach, engagement, follower growth, click-throughs, and conversions.

Use data and audience insights to identify opportunities for optimization, content improvement, and campaign refinement.

Plan and manage paid social campaigns, including audience targeting, budget allocation, testing, and performance tracking.

Support influencer marketing initiatives by identifying potential partners, coordinating outreach, and evaluating campaign impact.

Engage with the online community in a timely, professional, and brand-consistent manner while supporting reputation management.

Stay current on social media trends, platform updates, and emerging best practices to keep the brand relevant and competitive.

Collaborate with internal stakeholders to support product launches, promotions, events, and other marketing initiatives.

Required Qualifications

3+ years of experience managing social media accounts for a brand, agency, or similar organization.

Demonstrated expertise across Instagram, TikTok, LinkedIn, Facebook, and Twitter/X, including content strategy and platform-specific execution.

Strong copywriting skills with the ability to create concise, engaging, and audience-appropriate messaging.

Experience using social scheduling and management tools such as Hootsuite, Buffer, or Sprout Social.

Proficiency in social media analytics and reporting, with the ability to interpret data and translate it into actionable recommendations.

Experience planning and running paid social campaigns across major platforms.

Working knowledge of influencer marketing and community management best practices.

Ability to manage multiple priorities, deadlines, and campaigns in a fast-paced environment.

Strong communication and collaboration skills with a proactive, organized, and detail-oriented approach.

Preferred Qualifications

Experience developing social strategies for consumer, lifestyle, B2B, or multi-channel brands.

Familiarity with social listening tools and audience research methods.

Basic understanding of graphic design or video editing tools such as Canva, Adobe Creative Suite, or CapCut.

Experience with A/B testing and performance optimization for organic and paid content.

Knowledge of current social media trends, creator partnerships, and short-form video best practices.

Experience working with cross-functional teams in marketing, communications, or brand management.

Required Skills

Social Media StrategyContent CreationCopywritingCommunity ManagementSocial Media AnalyticsPaid SocialAudience TargetingCampaign ManagementHootsuiteBufferSprout SocialInfluencer MarketingPerformance OptimizationInstagramTikTok

What We Offer

Opportunity to shape and grow a high-visibility brand presence across multiple platforms.

Collaborative, creative environment with room to test new ideas and make a measurable impact.

Exposure to integrated marketing initiatives, including paid social, influencer partnerships, and campaign strategy.

Professional growth opportunities through cross-functional collaboration and performance-driven learning.

Supportive team culture that values creativity, accountability, and continuous improvement.

About Pixel & Pulse Media Ltd

Company Details

Industry Marketing & Advertising

Size MEDIUM 51 200

Location Sydney, Australia

Website https://pixelandpulse.media

Application Process

1–2 weeks

Application review

2–3 rounds

Interviews

Assessment

Skills evaluation

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