Social Content Lead

About the team

The Influencer and Social Media Team drives the organisation’s online presence by creating engaging content, managing social channels, and developing relationships with influencers to expand reach and strengthen brand visibility. The team monitors trends, responds to audience activity, and analyses performance data to optimise campaigns and ensure consistent, high-quality digital communication that supports organisational objectives.

About the role

The Influencer and Social Media Team drives the organisation’s online presence by creating engaging content, managing social channels, and developing relationships with influencers to expand reach and strengthen brand visibility. The team monitors trends, responds to audience activity, and analyses performance data to optimise campaigns and ensure consistent, high-quality digital communication that supports organisational objectives.

Key Responsibilities

Platform-Specific Content Creation

• Lead end-to-end organic social content, improving volume, quality, and platform fit.

• Create platform-native content: TikTok (trend/UGC), Instagram (video + education), Facebook (educational + promotional).

• Support paid campaigns with complementary organic assets.

• Turn strategy into engaging, high-performing content.

UGC & In-House Content Growth

• Scale UGC-style content to meet brand and supplier needs.

• Strengthen in-house production to create flexible, reusable assets.

• Diversify talent and content styles to boost reach and relevance.

• Manage and grow in-store talent pipeline for scalable content creation.

Events, PR & Partnerships

• Partner on social plans for key events and campaigns.

• Provide on-the-ground creative direction and capture platform-first content.

• Deliver fast-turnaround content to maximise engagement.

Campaigns & Evergreen Content

• Build and maintain evergreen content libraries.

• Increase content output and variety to improve campaign performance.

Who are we looking for?

Education / Experience

• A degree level tertiary qualification
• 3 years in this level of position or field of work
• Professional work experience in the Healthcare industry

Knowledge and Skills

Mandatory

• Highly developed organisational and planning skills
• Highly developed attention to detail skills
• Highly developed written and verbal communication skills
• Microsoft Office Suite skills
• Highly developed time management skills
• Cap Cut editing proficiency
• Content conceptualising, filming, editing and script development

Why join us?

• Grow your career with purpose – Access a wide range of learning and development programs, including our internally designed leadership courses (including our Women In Leadership program) to support your long-term growth. Be part of a purpose-driven organisation making a difference in healthcare, working with a collaborative and supportive team.
• Be rewarded for your impact – Enjoy annual salary reviews linked to your performance, recognising the value you bring to the team.
• Flexibility that works – Work from home one day per week, while staying connected with your team at our vibrant Preston Support Office four days a week. We’re committed to supporting our people through life’s important moments. Alongside our formal flexibility policies, we recognise that some circumstances, such as returning from parental leave or managing personal wellbeing may require additional consideration. In these situations, we work collaboratively on case‑by‑case arrangements to provide the support needed while balancing the requirements of the role and team.
• Paid parental leave – We support growing families with six weeks of paid parental leave for primary carers and one week of paid parental leave for secondary carers.
• Exclusive savings – Access generous team member discounts across a wide range of products with our partnership with Flare, including company-wide corporate offers on healthcare premiums with Bupa Healthcare, banking benefits with Comm Bank, novated leasing and a team member discount card entitling you to savings in our Chemist Warehouse Pharmacies
• Support when you need it – Tap into confidential Employee Assistance Program (EAP) services for personal or professional support.
• Take advantage of our subsidised and convenient onsite canteen for varied and affordable meals, coffee, confectionary and bakery items.
• Easy commuting – Enjoy our complimentary shuttle bus connecting nearby train stations to the Preston Support Office, making public transport travel simple and stress‑free.

Sigma Healthcare is powering pharmacy! We have the largest pharmacy network in Australia with trusted brands including Chemist Warehouse, Amcal, Discount Drug Stores and Ultra Beauty ! We are powered by our dedicated people and our leading Australian full line pharmacy wholesale and distribution business that delivers medicines to any pharmacy anywhere in Australia. With Chemist Warehouse now operating in four countries outside Australia, we continue to expand our reach.

How to Apply!

If you're ready to join a team that is shaping the future of healthcare and retail, click Apply Now to visit our Careers Page and submit your application.

Sigma Healthcare is an equal opportunity employer and is committed to fostering a diverse, inclusive, and respectful workplace where everyone can thrive. We welcome applications from people of all backgrounds and experiences and encourage you to apply, even if you don't meet every requirement listed.