Social Media & Content Creator

IKIGAI Motors AU

Date: 12 hours ago
City: Northcote, Victoria
Est. A$122,990 - A$130,598 / yr
Contract type: Full time

What you’ll do

  • Run the social content calendar across Instagram, Facebook, TikTok, YouTube, and LinkedIn as relevant.
  • Film and edit walkarounds, workshop/process clips, detailing, deliveries, and event b-roll (reels + longer cuts).
  • Schedule posts and stories; monitor comments/DMs and flag sales opportunities quickly.
  • Maintain brand tone: honest, premium, craftsmanship-focused—accurate vehicle and compliance messaging.
  • Create templates and simple graphics (thumbnails, stories, promo tiles) aligned with on-site signage.
  • Support paid social with the specialist: provide creatives, captions, and UTM links; review basic Meta insights.
  • Work with sales/workshop for daily capture opportunities using repeatable shot lists.
  • Organise media libraries, consent notes for customer features, and fast turnarounds for new stock arrivals.
  • Report weekly on what’s working (reach, saves, profile visits, enquiry assists) and iterate formats.

What we’re looking for

  • 2+ years creating brand content (automotive or premium retail strongly preferred).
  • Portfolio showing video + photo skill (not only phone snapshots).
  • Comfortable community management and reputation awareness.
  • Reliable publishing discipline and ability to take creative direction.
  • Respect for workshop safety and customer consent on camera.

Nice to have

  • JDM / enthusiast culture literacy for authentic storytelling.
  • CapCut/Premiere/DaVinci and Lightroom or similar.
  • Experience boosting posts or simple Meta Business Suite ads.

How hiring works

Submit your CV, portfolio or example links (social, design, video, events, or campaigns), and salary expectations.

  • Phone screen

We discuss your experience, local market knowledge, and how you work in a small team.

  • Practical review

Short task matched to the role—e.g. event run-sheet, one-week content plan, or outreach draft.

  • On-site interview

Meet the team at Northcote, see the showroom/workshop, and align on brand standards.

  • Offer

Clear start date, schedule, and goals for the first 90 days.

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