Campaign Marketing Specialist

An exciting opportunity has become available for an experienced Campaign Marketing Specialist to join a leading global retail brand and play a key role in delivering nationwide marketing campaigns across Australia.

Working as part of a high-performing Marketing & PR team, you'll be responsible for planning, executing and optimising integrated campaigns that build brand awareness, engage customers and support continued business growth.

This is a great opportunity for a strategic and hands-on marketer who enjoys working across multiple channels, collaborating with a broad range of stakeholders and bringing campaigns from concept through to execution.

About the Role

• Lead end-to-end integrated marketing campaigns across seasonal and ad hoc initiatives
• Develop campaign strategies aligned with local business objectives and global direction
• Manage campaign planning, budgets, creative development, media buying and performance tracking
• Work across digital, social, PR, in-store and other customer touchpoints
• Partner with creative and media agencies to brief, develop and deliver campaigns
• Collaborate closely with eCommerce, Merchandising, Store Operations and other internal teams
• Work with global and regional stakeholders to localise campaigns for the Australian market
• Monitor campaign performance and use data-driven insights to optimise results and ROI
• Support brand growth across a national retail network and online channels
• Liaise with media outlets and external partners to ensure consistent brand messaging
• Contribute ideas and identify opportunities to improve customer engagement and campaign effectiveness

About You

You'll be an experienced marketing professional with:

• At least 5 years marketing experience, ideally within a retail or consumer-focused environment
• Tertiary qualifications in Marketing or a related discipline
• Proven experience delivering integrated campaigns across paid, earned and owned channels
• Strong social media experience, including content strategy and paid advertising
• Experience working with creative and media agencies
• Strong project management and stakeholder management skills
• Experience using campaign analytics and performance data, such as Google Analytics or Meta Ads Manager
• Excellent communication and organisational skills
• A proactive, adaptable and solutions-focused approach
• Retail experience highly regarded, with fashion/apparel experience advantageous
• Experience leading teams or readiness to take the next step into leadership

What's on Offer?

• $115K-$125K plus super + attractive bonus
• Opportunity to join a global retail brand
• Work alongside a collaborative Marketing & PR team of 15+
• Significant exposure across national campaigns and multiple business functions
• Opportunity to grow into a future team leadership position
• A fast-paced, creative and commercially focused environment
• 5 days onsite in Melbourne

If you're looking for your next opportunity to take ownership of high-profile campaigns and make a genuine impact within a growing global retail business, we'd love to hear from you.

Apply now or contact us for a confidential discussion.