Marketing Campaign Manager

Melbourne Theatre Company creates and presents stories that entertain, challenge, and move people - stories that reflect the full complexity of who we are as a country and spark genuine conversation about the world we live in.

We champion new Australian writing, bring the best international work to Melbourne, and believe the most exciting theatre is being made right now. Whether it's a work that has something to say, a beloved story retold, or a joyous night out - you'll find it here.

We're expanding what Australian theatre looks like.

We're looking for an efficient, results-driven, creative Marketing Campaign Manager. In this role, you'll own the end-to-end delivery of marketing campaigns within our annual season of theatre to maximise audience growth through insightful, high-impact marketing initiatives.

We're looking for someone to maximise attendance at the shows within our annual season through high-profile, targeted, and impactful advertising. The role works closely with our media agency to evaluate insights, develop plans, and deliver assets that allow us to meet attendance targets through subscriber and single ticket campaigns.

Why you

• You're someone who understands the power of shared live experience and the impact of a strong campaign.
• You're able to utilise your creativity to achieve cut-through and set us apart from the plethora of entertainment options in Melbourne.
• You’re data-driven and agile, able to pivot swiftly in pursuit of campaign goals.
• You're able to draw out the unique attributes of a show or season and develop it into an effective piece of communication.
• You can work with a creative team to develop and articulate an idea and see it through, whilst working to tight timelines and large volumes.

Why us

• We're challenging conventional thinking around why theatre matters, what it is, and who it's for.
• We're on a mission to become one of the world’s preeminent theatre companies and cultural destinations.
• We're telling stories that reflect the diversity of the human experience in a shared forum like no other.

The role reports to the Head of Marketing.

To view the full position description and to apply, please visit our website:

https://www.mtc.com.au/discover-more/about-us/careers/

Applications close Monday 3 August, 9:00am.

Melbourne Theatre Company is an Equal Opportunity Employer.

We embrace and value diversity and inclusion in the workplace. Diversity includes all the ways in which employees differ, and the valuable contribution that all of these differences bring to the Company.

The Company encourages employment and program applications from Aboriginal and Torres Strait Islander people, people with diverse cultural backgrounds and people with disabilities.

Melbourne Theatre Company has an Innovate Reconciliation Action Plan, which outlines our commitment to building relationships, respect and opportunities with First Nations peoples. You can read it at www.mtc.com.au/discover-more/about-us/reconciliation-action-plan

It is our policy to consider reasonable adjustments for qualified applicants with disabilities.